Certified Identity Engineer is the licensed practitioner training in the identity engineering methodology. It is the only path to deliver this work under license, and it lives inside the Madanes Institute alongside the rest of the professional coach certification pathway.
A practitioner training built for coaches, therapists, consultants, and organizational leaders who want to deliver identity-level change work with the same rigor and language used inside the Madanes Institute.
The identity engineering methodology, taught at practitioner depth. You will learn the eight-avatar model, the identity design frameworks that sit underneath every intervention, and the language patterns that make identity-level work actually transferable to clients.
The certification is delivered exclusively through the Madanes Institute, where Keith Leonard serves as Chief Learning Officer. Enrollment, curriculum, tuition, and cohort schedules are managed by the Institute.
Cohort schedules, tuition, and enrollment details are maintained by the Madanes Institute.
The Madanes Institute was founded on the legacy of Cloe Madanes, pioneer of strategic family therapy and Tony Robbins's longtime collaborator. It is one of the few places in the world where practitioner training in identity-level change is delivered with the depth, supervision, and rigor the work demands.
Keith Leonard serves as the Institute's Chief Learning Officer, and the Certified Identity Engineer credential sits inside a broader practitioner pathway that includes NLP Mastery, Speak2Inspire, and the Institute's executive coaching certification.
If you are serious about delivering this work at a professional level, the Madanes practitioner community is where it belongs.